DIGITAL SOP 229: How to set up a TikTok Ads Manager account

Last Updated / Reviewed: June 3rd, 2023

Execution Time: ~10 – 20 minutes 

Goal: Create a new account on TikTok Ads Manager.

Ideal Outcome: You successfully gain access to manage your TikTok Ads Manager account.

Prerequisites or requirements: You will need to provide your business and payment details. It takes TikTok ~24 hours to approve your account. 

Why this is important: TikTok has been one of the world’s most downloaded apps in recent years. It is an effective way to engage with a wider audience (more than 150 countries). TikTok has a variety of ad formats and templates for you to choose from to allow you to transform your images and videos into engaging ads. No need to be a pro editor!

Where this is done: In TikTok Ads Manager. 

When this is done: Only once—the first time you set up a TikTok Ads Manager account. 

Who does this: The business owner/manager or the person/agency digital marketer.

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