Last Updated / Reviewed: March 25th, 2024
Execution Time: ~30 Mins
Goal: Run an outreach campaign to find journalists in your niche to promote your product or service.
Ideal Outcome: Successfully send your outreach emails to a list of journalists covering news in your niche/industry.
Prerequisites or requirements: N/A.
Why this is important: Journalist in popular publications can help you reach massive audience and bring awareness to your to products and service.
Where this is done: Google Doc.
When this is done: After you’ve set the goals for your outreach campaign.
Who does this: Outreach specialist, PR/marketing consultant, or any person responsible for outreach strategy for your business.
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