Last Updated / Reviewed: March 25th, 2024
Execution Time: ~30 Mins
Goal: Quickly build a list of contacts to outreach.
Ideal Outcome: Successfully build a list of contacts for outreach and marketing for your business.
Prerequisites or Requirements: You need to have an Apollo account (free to sign up).
Why this is important: To help get your message in front of relevant people — customers, journalists, and founders in hopes of growing your business.
Where this is done: Apollo.
When this is done: After you’ve identified your customer persona/avatar.
Who does this: Outreach specialist, PR/marketing consultant, or any person responsible for outreach strategy for your business.
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