DIGITAL SOP 150: Craft compelling Google Ads Copy

Last Updated / Reviewed: March 25th, 2024

Execution Time: ~10 – 30 Mins

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Goal: Produce high performing ad copy for eCommerce or service business ad campaigns.

Ideal Outcome: A completed Google ads copy template.

Prerequisites or requirements: N/A

Why this is important: Writing with a framework and guided template helps you produce more ad copy in less time.

Where this is done: Google Spreadsheet.

When this is done: Before you set up ad campaigns.

Who does this: The person responsible for media buying.

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