Last Updated / Reviewed: March 25th, 2024
Execution Time: ~5-10 min
Goal: To pick the Facebook Campaign Objective that best fits your marketing goal.
Ideal Outcome: You’ve picked the best campaign objective according to what you want your campaign to achieve, and how you want to implement it.
Prerequisites or requirements: You should already have a general idea of what your budget is and why you want to run a Facebook Ad Campaign.
Why this is important: Picking the right objective can make or break your campaign.
Where this is done: A pencil and a piece of paper is fine.
When this is done: Every time you’re planning a new Facebook Ads campaign.
Who does this: The person responsible for Paid Traffic.
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