DIGITAL SOP 014: Creating a Google Ads Account

Last Updated / Reviewed: March 25, 2024

Execution Time: 10-20 minutes

Goal: To create a Google Ads account that is ready to start running your first campaign.

Ideal Outcome: You have access to your campaign dashboard and all the tools Google Ads has to offer.

Why this is important: With over 3.5 billion searches per day and over 2 million websites on the Display Network, Google Ads is one of the most powerful channels to advertise to your audience.

Where this is done: In Google Ads.

When this is done: When you need to create a new account.

Who does this: The person responsible for paid advertising.

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