Last Updated / Reviewed: March 25, 2024
Execution Time: 8-10 hours/ campaign
Goal: Establish a process to find guestographic (infographic guest posts) opportunities, and reach out to the respective site owners and/or editors.
Ideal Outcome: You’re able to consistently build high-quality, not spammy, contextual backlinks to your site through the infographics you create.
Prerequisites or requirements: You’ll need to be familiar with how to perform keyword research and possibly have a keyword strategy already. Check out SOP 011 to learn how to do that.
Why this is important: Link building is an essential element of SEO. If you want to rank for competitive and queries, you will need to build links. Of course, building links through articles you publish on high-ranking websites is very useful – but adding the infographic link building tactic to your portfolio will increase the chances of getting more backlinks (and thus, more SEO “juice”).
Where this is done: In your Chrome web browser (using the Chrome extensions described in the SOP), and in BuzzStream.
When this is done: Whenever you want to build links to your site.
Who does this: The person in charge of SEO / link building for your site. You can also outsource some of these tasks to a virtual assistant or freelancer.
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